ALZHEIMER’S ASSOCIATION: MUSIC MOMENTS
OBJECTIVE
Help drive awareness and concern for Alzheimer's Disease and other dementias by connecting music with memory.
ELEMENTS
ideation/brainstorming, CSR strategy, deck creation, marketing, talent, creative ideation and production, licensing and distribution
PRODUCT
The Alzheimer’s Association teamed up with award-winning and multi-genre artists for “Music Moments,” a project that includes a digital album and video series, centered around how music connects us to the most important moments in our lives and how it can bring us together to create change.
